10 Best Places to Visit in Morocco in 2025 – Hidden Gems & Classics

A Journey Through Morocco’s Most Enchanting Destinations

Morocco is one of the most diverse travel destinations in North Africa, offering a mix of historic cities, stunning landscapes, and unique cultural experiences. Whether you’re interested in exploring ancient medinas, relaxing on the coast, or discovering hidden mountain villages, Morocco has something for every traveler.

In this guide, we highlight the best places to visit in Morocco in 2025, from famous landmarks to off-the-beaten-path destinations. Whether you’re planning your first trip or looking for new places to explore, these ten locations showcase the best of what Morocco has to offer.

Before diving into the top destinations, let’s take a moment to highlight the most anticipated event in Morocco for 2025, especially for football fans.

The 2025 Africa Cup of Nations – A Landmark Event in Morocco

Football lovers have an extra reason to visit Morocco in 2025! The country is set to host the Africa Cup of Nations (AFCON) From December 21, 2025, to January 18, 2026, welcoming top African teams for an electrifying tournament. Matches will take place in Casablanca, Rabat, Marrakech, Agadir, Tangier, and Fes, offering fans the perfect chance to explore Morocco’s most iconic cities while experiencing world-class football.

With the AFCON draw recently completed, excitement is building as teams prepare to compete for the prestigious title. Whether you’re a passionate football fan or simply looking for an unforgettable cultural experience, this tournament will add an extra thrill to your Moroccan adventure in 2025.

The 10 Best Places to Visit in Morocco in 2025

1. Marrakech – The Vibrant Heart of Morocco

Marrakech city with many buildings and atlas mountains in the background

Why Visit?

Marrakech is a city that captivates the senses from the moment you arrive. The lively souks, historic palaces, and vibrant atmosphere make it one of the best places to visit in Morocco. Whether you’re wandering through its ancient medina or sipping mint tea on a rooftop café, Marrakech offers an experience like no other.

Top Attractions:

One of my favorite places in Marrakech is Jardin Majorelle—a peaceful retreat filled with exotic plants and striking blue architecture. It’s the perfect escape from the city’s energy. If you love history, don’t miss Bahia Palace and the Saadian Tombs, where intricate designs and centuries-old stories transport you to another era.

And of course, no trip to Marrakech is complete without a visit to Jemaa el-Fnaa. The square comes alive in the evening with street performers, food stalls, and a lively atmosphere that truly defines the city. If you’re up for an adventure, take a day trip to the Atlas Mountains—just a short drive away, offering breathtaking landscapes and a glimpse into Berber culture.

Best For:

First-time visitors, culture lovers, and food enthusiasts looking to experience the essence of Morocco attractions. No matter how many times you visit, Marrakech always has something new to offer.

2. Chefchaouen – The Blue Pearl

The blue city Chefchaouen

Why Visit?

Tucked away in the Rif Mountains, Chefchaouen is often referred to as the “Blue Pearl” of Morocco, and for good reason. The entire town is painted in shades of blue, creating an atmosphere that’s peaceful, picturesque, and almost otherworldly. Whether you’re wandering through the narrow streets or relaxing in one of its charming cafés, Chefchaouen offers an escape from the hustle and bustle of more crowded destinations. It’s definitely one of the most photogenic places to visit in Morocco.

Top Attractions:

  • Ras El Ma Waterfall – A serene spot where you can unwind to the soothing sounds of nature..
  • Spanish Mosque Viewpoint – For a stunning panoramic view of the blue city, especially at sunset.
  • Medina Stroll & Handicraft Shopping – Wander through the vibrant medina and explore local artisan shops offering handwoven blankets, pottery, and beautiful textiles.

Best For:

Photographers looking for the perfect shot, couples seeking a quiet retreat, and travelers who want to escape to a serene and beautiful corner of Morocco.

3. Fes – The Cultural & Spiritual Hub

Fes old medina

Why Visit?

Fes is often regarded as the heart of Morocco’s culture and spirituality. As the home of the world’s oldest continuously operating university and a UNESCO World Heritage-listed medina, it’s a destination that offers an in-depth look into Morocco’s rich history. For anyone interested in exploring Morocco’s intellectual and spiritual roots, Fes is undoubtedly one of the best places to visit in Morocco.

Top Attractions:

  • Al Quaraouiyine University & Library – Founded in 859 AD, this is not just a university but a symbol of Morocco’s deep intellectual history, and a must-see for history lovers.
  • Chouara Tannery – Watch artisans at work as they use traditional techniques to dye leather, an experience that connects you to Morocco’s ancient craftsmanship.
  • Bou Inania Madrasa – This architectural gem showcases the beauty of Moroccan craftsmanship, with intricate tilework and wood carvings that leave a lasting impression.

For those who have more time, a day trip to Meknes & Volubilis offers the chance to explore Roman ruins and imperial history, adding even more layers to your Moroccan experience.

Best For:

History buffs, architecture enthusiasts, and anyone seeking a deeper understanding of Morocco’s vibrant cultural heritage. Fes is a city where every corner has a story to tell.

4. Merzouga – The Gateway to the Sahara

Merzouga Sahara desert in morocco

Why Visit?

Have you ever wondered what it’s like to be surrounded by nothing but golden sand and endless skies? Merzouga offers exactly that—a surreal desert experience like no other. It’s the perfect place for those seeking a true escape from the modern world, offering a journey into the heart of the Sahara.

Top Attractions:

  • Erg Chebbi Dunes – Ever dreamed of riding a camel across towering sand dunes as the sun sets behind them? This is your chance to live it.
  • Luxury Desert Camping – Forget about traditional hotels—here, you’ll spend the night under the stars in a Berber camp, enjoying local music and a traditional meal.
  • Sandboarding & 4×4 Desert Safari – Want to kick things up a notch? Feel the rush of sandboarding or take a thrilling 4×4 ride across the desert terrain.

Best For:

For those who crave adventure, peace, and incredible photo ops, Merzouga is an absolute must. It’s not just a trip—it’s an experience that stays with you.

5. Essaouira – The Laid-Back Coastal Gem

Essaouira morocco

Essaouira is one of those cities that transports you to another world the moment you step foot in it. If you’re looking for a peaceful place away from the hustle and bustle of the big cities, this is the perfect spot. Located on the Atlantic coast, this charming town blends the best of both worlds: the calming beauty of the sea and a rich history. Your journey in Essaouira begins with its narrow streets and whitewashed buildings that reflect the sunlight, giving you an instant sense of peace and tranquility.

Walking along Essaouira Beach, it feels like you’ve stepped into a different realm. The calm sea and the fresh breeze make it an ideal spot for water sports lovers, especially for kitesurfing, which has become part of the city’s culture. But what makes this place even more special is its deep history. Visitors can wander through the ancient walls of the Skala de la Ville, a remnant of old wars and the city’s maritime past. Of course, no trip to Essaouira would be complete without stopping by the harbor to enjoy freshly caught seafood, grilled right before your eyes. It’s a true taste of the sea, and you’ll feel like you’re part of the local life.

What really sets Essaouira apart is its music. Everywhere you go, you can hear the captivating sounds of Gnawa music, a traditional genre with deep African roots and a rich cultural history. The melodies fill the air and blend perfectly with the city’s serene atmosphere, creating an ideal harmony between the sea, the music, and the place. There’s something magical about hearing those tunes in the evening while watching the sunset over the beach.

If you’re looking for a destination that combines natural beauty, tranquility, and traditional artistry, Essaouira is the place for you. It’s not just a city to visit, it’s a sensory experience that stays with you long after you leave.

6. Tangier – Where Europe Meets Africa

tangier morocco

Why Visit?

Tangier is often referred to as the place where Europe meets Africa, and for good reason. This city is a melting pot of cultures, with a fascinating blend of Moroccan, European, and Mediterranean influences. Situated at the crossroads of two continents, Tangier is a cultural and historical gem, offering travelers a taste of Morocco with a distinctly international flair.

Top Attractions:

One of the most captivating aspects of Tangier is how it seamlessly combines the old with the new. Cap Spartel, located at the northernmost point of Africa, is where the Mediterranean meets the Atlantic. The stunning coastal views from here are unforgettable, and the area is shrouded in myth and history. Just nearby are the Caves of Hercules, where legend says Hercules rested during his twelve labors. Walking through these caves, it’s hard not to be awed by the sense of history and the beauty of the surrounding landscape.

For those interested in the city’s rich history, the Kasbah Museum is a must-visit. Located in a beautiful palace, it offers an in-depth look at Tangier’s past—from its days as a Phoenician settlement to its later role as an international zone. The museum also highlights the city’s literary significance, with famous authors like Paul Bowles and Tennessee Williams having called Tangier home at various points in history.

If you have time, a day trip to Asilah is a perfect escape. This charming, whitewashed coastal town is known for its artistic murals and laid-back atmosphere. Asilah’s walls are adorned with vibrant artwork, reflecting the town’s artistic spirit, and its streets provide plenty of opportunities for a relaxing stroll or a beautiful photo session.

Best For:

Whether you’re a history enthusiast, a literature lover, or an international traveler eager to explore a city that bridges two worlds, Tangier offers an unforgettable experience. The city invites you to dive into its rich past while enjoying its lively, multicultural present.

7. Dades Valley & Todra Gorge – Morocco’s Grand Canyon

a stone buildings in dades valley

Why Visit?

For those who love the great outdoors, Dades Valley and Todra Gorge are among the best places to visit in Morocco. Known as Morocco’s Grand Canyon, this region offers some of the most stunning landscapes in the country. With towering cliffs, lush oases, and Berber villages dotting the landscape, it’s a paradise for hikers, photographers, and anyone seeking natural beauty. The region’s unique geological formations and serene surroundings make it a must-see destination for nature lovers.

Top Attractions:

  • Hiking in Todra Gorge – Experience towering rock cliffs and stunning natural scenery while hiking through the gorge.
  • Visiting the “Monkey Fingers” Rock Formations – Admire the unique geological formations that resemble giant fingers reaching toward the sky.
  • Exploring the Rose Valley – Walk through fragrant rose fields, especially during the spring, and learn about the local tradition of rosewater production.

Best For:

Dades Valley and Todra Gorge are perfect for hikers seeking a challenging and rewarding experience, photographers looking for dramatic landscapes, and road-trippers eager to discover Morocco’s hidden gems away from the typical tourist trail. Whether you’re trekking through the gorge, capturing the stunning rock formations, or relaxing by the rose fields, this area promises a memorable adventure.

8. Rabat – The Underrated Capital

Hassane, rabat morocco

Why Visit?

Often overlooked in favor of cities like Marrakech and Fes, Rabat offers a unique blend of history, culture, and modern elegance—all without the overwhelming crowds. As Morocco’s capital, the city combines a rich past with a contemporary atmosphere, making it one of the best places to visit in Morocco for travelers seeking a more relaxed yet enriching experience. With its wide boulevards, oceanfront views, and well-preserved historical sites, Rabat is a hidden gem waiting to be explored.

Top Attractions:

  • Hassan Tower & Mausoleum of Mohammed V – These iconic landmarks represent Morocco’s royal history, featuring stunning architecture and a peaceful atmosphere.
  • Kasbah of the Udayas – A picturesque quarter with blue-and-white Andalusian-style houses, offering breathtaking views of the Atlantic Ocean.
  • Royal Palace of Rabat – While visitors can’t enter the palace itself, the grand exterior and surrounding gardens provide a glimpse into Moroccan royalty.

Best For:

History lovers, off-the-beaten-path explorers, and travelers looking for a quieter, more refined Moroccan experience.

9. Ouarzazate & Aït Benhaddou – Hollywood of Morocco

Ait ben haddou kasabah

Why Visit?

Known as the Hollywood of Morocco, Ouarzazate and Aït Benhaddou have been the backdrop for some of the world’s most famous films and TV shows. But beyond its cinematic appeal, this region offers a deep dive into Morocco’s desert culture, rich Berber history, and breathtaking landscapes. Whether you’re a movie buff, a history enthusiast, or an adventurer looking for something different, this area is one of the best places to visit in Morocco for a truly unique experience.

Top Attractions:

  • Aït Benhaddou – A UNESCO World Heritage site that has served as the filming location for Game of Thrones, Gladiator, and Lawrence of Arabia. Walking through its narrow alleys and ancient kasbahs feels like stepping back in time.
  • Atlas Film Studios – The largest film studio in the world by land area, where you can visit the sets of famous Hollywood productions like The Mummy, Kingdom of Heaven, and Prince of Persia.
  • Valley of a Thousand Kasbahs – A stunning route filled with traditional Berber fortresses, many of which have stood for centuries. This valley showcases Morocco’s rich architectural heritage and offers some of the best photo opportunities in the country.
  • Fint Oasis – A hidden gem just outside Ouarzazate, this lush green oasis contrasts beautifully with the surrounding desert, making it a perfect spot for relaxation and cultural encounters with local Berber communities.
  • Tizi n’Tichka Pass – The winding mountain road between Marrakech and Ouarzazate provides breathtaking views of the High Atlas Mountains, with opportunities to stop at panoramic viewpoints and visit small Berber villages along the way.

Best For:

Movie fans eager to see legendary filming locations, history lovers fascinated by Morocco’s ancient kasbahs, and road-trippers looking for one of the most scenic drives in Morocco.

10. Agadir – Morocco’s Beach Paradise

Man with camel in Beach taghazout

Why Visit?

Unlike Morocco’s ancient medinas and mountain landscapes, Agadir offers a completely different experience—modern infrastructure, long sandy beaches, and a laid-back coastal vibe. As one of the best places to visit in Morocco, it’s perfect for travelers looking to unwind by the sea while still enjoying Moroccan culture. Whether you’re into surfing, exploring nature, or simply relaxing at a beachfront café, Agadir has something for everyone.

Top Attractions:

  • Taghazout – A world-famous surfing destination just north of Agadir, attracting surfers from all over the globe. Whether you’re a beginner or a pro, the consistent waves make it an ideal spot.
  • Agadir Oufella Ruins – The remnants of an old kasbah perched above the city, offering breathtaking panoramic views of Agadir and the Atlantic Ocean—especially beautiful at sunset.
  • Paradise Valley – A hidden oasis in the Atlas foothills, featuring natural pools, waterfalls, and palm-covered cliffs. A short hike leads you to this peaceful retreat, perfect for swimming and relaxation.
  • Souk El Had – The largest market in southern Morocco, where you can shop for traditional Moroccan spices, handicrafts, and fresh local produce.
  • Agadir Marina & Corniche – A lively waterfront area lined with restaurants, shops, and luxury yachts, ideal for an evening stroll or a relaxing coffee with ocean views.

Best For:

Families seeking a beach getaway, surfers looking for the perfect wave, and relaxation seekers who want a balance of modern comfort and Moroccan charm.

FAQs – About the Best Places to Visit in Morocco

What is the best time to visit Morocco?

The best time to visit Morocco is during spring (March to May) and autumn (September to November). The weather is pleasant, making it ideal for exploring cities, the desert, and coastal areas. Summers can be extremely hot, especially in the Sahara and southern regions.

Which city is best to stay in Morocco for first-time visitors?

For first-time visitors, Marrakech is often the best choice. It offers a mix of history, culture, shopping, and modern amenities. However, if you prefer a quieter experience, Fes (for history lovers), Essaouira (for a coastal retreat), or Chefchaouen (for stunning scenery) are also great options.

Is Morocco safe for tourists in 2025?

Yes, Morocco is generally safe for tourists. Popular tourist areas have strong security, and violent crime is rare. However, like any destination, it’s important to stay aware of your surroundings, avoid scams, and respect local customs.

What should I pack for a trip to Morocco?

Comfortable walking shoes (especially for exploring medinas)

Lightweight, breathable clothing (for warm weather)

A jacket or sweater (for cool nights, especially in the desert or mountains)

A scarf or hat (for sun protection)

Power adapter (Morocco uses Type C and E plugs)

Cash (as some small shops and rural areas may not accept cards)

Do I need a visa to visit Morocco?

Citizens from the USA, Canada, the UK, the EU, and many other countries can visit Morocco visa-free for up to 90 days. However, it’s always best to check with your country’s embassy before traveling, as rules may change.

How do I get around Morocco?

Trains: The best way to travel between major cities (Marrakech, Casablanca, Fes, Rabat, Tangier).

Buses: CTM and Supratours are reliable for long-distance travel, and for more buses (markoub.ma)

Taxis: Petits taxis for short rides, grands taxis for intercity travel.

Car rental: Ideal for road trips to places like the Sahara or Atlas Mountains.

What are the must-try Moroccan dishes?

Tagine – Slow-cooked stew with meat, vegetables, and spices.

Couscous – A traditional Friday dish made with steamed semolina and vegetables.

Pastilla – A unique sweet-and-savory pie filled with meat and almonds.

Harira – A rich soup often eaten during Ramadan.

Mint Tea – The national drink of Morocco, served sweet and refreshing.

Start Planning Your Moroccan Adventure

Morocco is a country that offers something for every traveler—whether you’re fascinated by its ancient cities, breathtaking landscapes, or lively coastal retreats. From the bustling souks of Marrakech to the serene blue streets of Chefchaouen and the golden dunes of Merzouga, each destination has its own unique charm. Now that you know the best places to visit in Morocco, it’s time to start planning your trip and experiencing the magic of this incredible country firsthand.